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United Kingdom · Business services: legal, marketing, consulting and recruitment

Official title · English

2026-843 CMM LEB and Pork Evaluation

AGRICULTURE AND HORTICULTURE DEVELOPMENT BOARD · United Kingdom

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Official summary

AHDB require retail analysis for campaign results from top level categories for total beef and lamb, and total pig meat down to specific cuts or products, such as pork mince or beef mince. Therefore, it is imperative the agency are suppliers of robust retail data. The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total). AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British…

What is being procured?
Deadline Oct 21, 2026 12:00 UTC+01:00
Estimated valueNot announced
PublishedOct 6, 2026
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Official summary

What is being procured?

AHDB require retail analysis for campaign results from top level categories for total beef and lamb, and total pig meat down to specific cuts or products, such as pork mince or beef mince. Therefore, it is imperative the agency are suppliers of robust retail data. The budget for this project is £100,000 (including VAT) per marketing campaign (so £200,000 in total). AHDB’s marketing campaigns aim to accelerate positive attitudinal change towards British beef, lamb, dairy and pork, and ultimately drive sales. AHDB’s marketing team have done a few consumer media modelling studies over previous years. They use this information to communicate the success of campaigns to our levy payers and show the return in retail sales our campaigns have for our sector products.…

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Find a Tender · ocds-h6vhtk-078137. Checked on Oct 9, 2026, 5:08 AM.
https://www.find-tender.service.gov.uk/procurement/ocds-h6vhtk-078137

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Find a Tender · ocds-h6vhtk-078137. Checked on Oct 9, 2026, 5:08 AM.

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